✨ Now available for authors and publishers in the Nordics — sign up today

The modern way to understand book sales and earnings

Authors deserve clarity. Publishers need efficiency. Edda brings real-time book sales insights and transparent earnings, making publishing work better for everyone.

Request access be a part of the revolution in publishing.

For Authors

For Publishers

Real-Time Insights
Real Impact

Know exactly how your books are performing - across all formats.

Edda brings authors and publishers the transparency the industry has been missing for decades.

We collect and unify sales data in real time, then use ML to turn it into clear trends, alerts, and earnings insights. No delays. No spreadsheets. No uncertainty.

With Edda, you get a complete, always-up-to-date view of your catalogue - empowering fairer conversations, smarter decisions, and a more transparent publishing ecosystem for everyone.

For the publisher

✔ Increased sales – activate the right titles at the right time and immediately see which efforts deliver results.

✔ Faster decisions – act on up-to-date figures instead of delayed reports.

✔ Time savings – less manual handling, fewer questions from authors*, more focus on sales.

✔ Better planning – direct resources toward titles, channels, and campaigns that actually work.

✔ Compliance – be among the first to genuinely meet and benefit from the transparency requirement in copyright law.

Edda brings documented business value

For authors

✔ Overview and control – see sales in real time without having to guess or wait months for reports.

✔ Financial predictability – a better ability to plan finances, taxes, and work life.

✔ Active use of data – use data actively, test initiatives, and see the effect immediately.

✔ Motivation and engagement – transparency makes the author an active partner in the sales effort.

✔ Fewer misunderstandings, stronger relationship – access to the same data as the publisher reduces uncertainty and builds trust.

How does Edda work?

1. Publisher Sign Up

Publishers sign up for Edda and provide authors with a login. Then we do our data magic.

2. Monitor Real-Time

Watch your sales grow in real-time and see comprehensive insights with just a click.

As an author, choose when to withdraw your earnings with our on-demand payment system.

3. Receive Payments

Coming soon

As seen in...

High advances, small margins and late royalty payments. These are problems that start-up Edda Pay wants to overcome

The trio resigned from Storytel - now their Edda Pay will solve the industry crisis (and the investors are piling in)

BREAKIT

SVENSK BOKHANDEL

FÖRLAGSPODDEN - LIND&CO

Their statistics tools are a huge asset for us as publishers, and potentially game-changing for authors as well.

Our mission

Edda's mission is to redefine the financial dynamics between authors and publishers, ensuring immediate, fair compensation for creators and creating a publishing landscape that is more efficient, equitable, and accessible for all parties involved.

Our vision

Our vision is to democratise the financial landscape of creator royalty, fostering a more sustainable and equitable ecosystem for creators worldwide

Get in touch

Edda was founded in Sweden in 2024. Firsthand experience with the challenges of delayed royalty payments, backed by a combined 25+ years of industry expertise and innovation.