Empower your authors Empower yourself

Edda for Publishers

We believe publishers thrive when they empower their authors—and when they have full control over their business with real-time data.

That’s why we created Edda, a first-of-its-kind SaaS platform designed to transform the way publishers manage book sales insights and author earnings.

Joining Edda means joining the future of publishing: a world where data drives decisions, authors are empowered with transparency, and financial operations are streamlined for a more efficient and sustainable industry.

Get access to real-time sales insights and forecasts

Edda consolidates your daily sales across all channels, gives you forecasts you can act on, and lets your authors follow their own performance in real time -without asking you first.

Publishing is changing. The publishers leading that change aren't waiting for the industry to catch up.

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How does Edda work?

1. Publisher Sign Up

Publishers sign up for Edda and connect their sales data sources.

2. Edda processes the data

We collect and unify sales data in real time, then use ML to turn it into clear trends, alerts and earnings insights.
No delays. No spreadsheets. No uncertainty.

Publishers invite their authors so everyone works with the same always-up-to-date view of sales and performance.

3. Everyone sees the same real-time picture

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5. And this is only the beginning

With a complete, real-time, joint view of your catalogue, Edda enables smarter decisions, clearer conversations and a more transparent and efficient publishing ecosystem.

4. Better decisions become possible

As more data flows through the platform, Edda continues to unlock new capabilities for the publishing industry.

Get Publisher Access Demo

Do you want to get started with Edda? Fill out the form below to register your interest as a publisher.

Once submitted, you’ll receive access to our demo version, and our team will reach out to discuss whether Edda Pay could be a good fit for your catalog.

If you are an author, please sign up here instead.

For the publisher

✔ Increased sales – activate the right titles at the right time and immediately see which efforts deliver results.

✔ Faster decisions – act on up-to-date figures instead of delayed reports.

✔ Time savings – less manual handling, fewer questions from authors*, more focus on sales.

✔ Better planning – direct resources toward titles, channels, and campaigns that actually work.

✔ Compliance – be among the first to genuinely meet and benefit from the transparency requirement in copyright law.

Edda brings documented business value

For authors

✔ Overview and control – see sales in real time without having to guess or wait months for reports.

✔ Financial predictability – a better ability to plan finances, taxes, and work life.

✔ Active use of data – use data actively, test initiatives, and see the effect immediately.

✔ Motivation and engagement – transparency makes the author an active partner in the sales effort.

✔ Fewer misunderstandings, stronger relationship – access to the same data as the publisher reduces uncertainty and builds trust.

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Our mission

Edda's mission is to redefine the financial dynamics between authors and publishers, ensuring immediate, fair compensation for creators and creating a publishing landscape that is more efficient, equitable, and accessible for all parties involved.

Our vision

Our vision is to democratise the financial landscape of creator royalty, fostering a more sustainable and equitable ecosystem for creators worldwide

Get in touch

Edda was founded on firsthand experience with the challenges of delayed royalty payments, backed by a combined 25+ years of industry expertise and innovation.

We are Edda

”We truly believe there's a more sustainable and mutually beneficial way to compensate authors, rooted in transparency and empowerment. We're eager to modernise the 18th century methods and look forward to welcoming more publishers to join us on that mission.”

- Sofia Svärdh, CEO, Edda Pay

Get in touch!

hello [at] heyedda.com

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