Can the literary industry survive Its current challenges?

The literary ecosystem may be facing significant challenges, but we believe that with more transparency and flexibility, there is hope for a more sustainable and equitable future.

At Edda, we've been closely following the discussions about the state of the literary world, highlighted by insightful voices like Anders Rydell in SVB and Stefan Lindberg in DN.

The discussions paint a stark picture of an industry grappling with financial instability, outdated compensation models, and the disruptive forces of technology and digitalisation.

The reality authors face is indeed troubling.

Financial instability is rampant.

Authors who once lived comfortably off their writing are now barely scraping by.

Authors are often left in the dark about their sales and earnings, making financial planning nearly impossible.

Recent developments in the UK highlight the urgency of these issues. The literary community is calling for greater support from policymakers to address the profound challenges they face.

"Our mission is to leverage technology and innovation to provide both authors and publishers with more transparency and empowerment"

What’s our take as a company that is driving innovation within the publishing eco-system? We see these challenges and believe it's important to recognise the opportunities that digital disruption brings. Our mission is to leverage technology and innovation to provide both authors and publishers with more transparency and empowerment.

💡 Offering real-time sales insights: Provide authors and publishers with up-to-date sales data, enabling them to make informed decisions and plan better.

💡 Delivering clear and actionable data: Help authors and publishers understand market trends and adapt swiftly.

💡 Providing on-demand book earnings: Ensure that authors can access their earnings whenever they need, reducing financial uncertainty.

Can the literary industry survive its current challenges? We think so, but it requires a rethinking of how we support authors and publishers alike in this new consumer landscape without reverting to old systems.

The collaboration between government bodies and the industry is essential to creating a sustainable publishing future.

Join Edda

At its core, Edda is about changing the game for authors and publishers. We are here to introduce a solution that directly addresses the financial challenges authors and publishers face, reshaping the publishing landscape for the better.

Sign up to learn more, get exclusive sneak peaks and early access.